Stylist & Barber Management and Marketing Tips

Hair To Chair engages professional marketers, hairstylists and barbers to provide their insights into helping you market your hairstyling services and businesses as an independent provider.
Our primary goal of publishing these helpful guides and articles is to help you succeed with your own business.
Please feel free to contact us if you have any suggestions for these updates and what you would like to read about, and don’t forget to check back regularly for updated news, views and resources for your stylist business.

Dec 7, 2023

Building a strong network is crucial for success in the cosmetology industry. Here are some tips to get you started: Attend industry events: This is a fantastic way to meet other professionals, potential clients, and learn about the latest trends. Look for trade shows, conferences, workshops, and meetups in your area. Be proactive, introduce yourself, and exchange contact information. Connect with local businesses: Collaborate with boutiques, clothing stores, and even photographers to offer bu

Dec 6, 2023

As winter approaches, so does the allure of warm, cozy styles, and hair trends are no exception. This season promises a mix of classic cuts and vibrant colors, perfect for embracing the chilly months with confidence and flair. Let's dive into the hottest hair trends that will dominate winter 2023: Cuts & Styles: * The Short Bob: This timeless style reigns supreme once again, offering a chic and manageable option for all hair types. Expect to see blunt bobs, textured bobs with soft layers, and

Aug 25, 2023

This fall, the hair color trends are all about embracing your natural beauty. Soft, natural-looking shades will be popular, as will subtle highlights and lowlights. Here are a few of the top trends to watch for.

May 8, 2021

It is important to implement robust hair stylist marketing ideas for you to ensure you get the recognition you deserve. Here's a brief, yet curated list of amazing marketing ideas for you to increase your clientele.

Mar 14, 2021

When it comes to hairstyle trends, each season brings new trends and fresh ways to color and highlight your hair. Switching up hair color, however, is a serious decision to make.

Mar 9, 2021

When you have so many style icons such as Sandra Bullock, Jada Pinkett Smith, and Jenna Dewan sporting short hair, you know the wind will catch you too. Short hair is stylish, easy to manage, and adds volume to your hair. Overall, we can say short hair solves many hair problems.

Mar 3, 2021

Every industry has its way of dealing with clients. When it comes to the hair industry, stylist and client relationships are very closely maintained.

Jun 25, 2020

You started doing hair because you like it, you may even love it. The profession called you. You love the feeling that you get when you see happy clients. You know that you were able to give them a boost of confidence when it comes to their looks.

Jun 23, 2020

How you market and manage your hair styling business is significant in determining the future of the venture. When running a salon, these factors may influence a client’s perception and will determine whether or not they would agree to schedule an appointment.

Jun 19, 2020

Owning and advertising a small business seems to get more difficult every day. Creative and innovative solutions aren't just a nicety any more - they're a requirement for success. Here's some ideas on how to make your hair styling business stand out among the crowd.

Jun 18, 2020

Owning your own hair salon is a great way to give back to the community while also maintaining your own freedom and time flexibility. Whether you are launching your own hair salon or if you are searching for ways to attract new clients, it is important to establish a marketing plan

Jun 13, 2020

Owning a salon or providing independent hair stylist services today requires more than simply receiving business via word-of-mouth. Without an online presence and a working social media marketing plan, whilst maximizing your online reach, and gaining exposure, you will fall short